Ms. Celestine Musau

MBA, Marketing Management

School of Business & Economics

 

Publications

Mukiira Evelyn Maradufu, Celestine Musau, Joseph Munyao (2017) Effect of Experiential Marketing in Building brand equity A case of Unilever Tanzania Brands 2(1)1-37

 

Book Chapter

Developed a chapter on Product Marketing and Customer Service Training Manual for NETFUND Incubatees



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